Expand Your Impact.
Leave a Legacy.
Create a Program That Transforms Lives.
with Esther Goldstein LCSW, Business Strategist for Therapists
A program from the Ethical Business Academy TM
The Trauma Expert Business Lab
A 6-Month Program to Build Your Legacy & Expand Your Impact
You look at your schedule and feel a deep sense of pride. The work you do is meaningful, and your clients are healing in ways they never imagined. You’ve spent years honing your skills, taking advanced trainings, and even adding intensives to your schedule.
And yet… there’s an itch.
A whisper inside you that says:
You’re meant for more.
You don’t just want to help people one-on-one. You want to create something bigger. A program. A training. A workshop. Something that extends your impact beyond the therapy room and into the world.
But then reality hits.
You have no blueprint, no roadmap, and no idea how to take everything you’ve mastered and turn it into something digestible, engaging, and structured.
You find yourself wondering…
🔹 Do I want to train other therapists?
🔹 Do I want to create a relationship workshop?
🔹 Do I want to teach educators how to make their schools more trauma-informed?
The good news? You Don’t Have to Figure It Out Alone.
I’m Esther Goldstein, LCSW, and I’ve been exactly where you are. When I first had the idea to train other therapists, I was overwhelmed by the logistics—CEUs, ethical considerations, structuring my content, marketing… it felt like an impossible task.
But after years of trial and error, refining my messaging, hiring and outsourcing, and learning exactly what works, I built a highly successful trauma training program that runs seamlessly.
Now, I’m taking everything I’ve learned and sharing it with a select group of experienced trauma therapists who are ready to step into the next phase of their career: creating a workshop, CEU training, or online course that transforms lives. This 6-month program is designed to walk you through every step—from concept to clarity, creation, and launch.
What is the
Trauma Expert Business Lab?
A place where we bring your vision to life.
Six months of Magic in the Trauma Expert Business Lab
A high-level coaching and implementation program designed for trauma-trained therapists who are ready to create a professional-level training, workshop, or CEU offering—without getting lost in the weeds.
Inside the Program, You’ll Get:
✅ Lifetime Access to My Signature Training Framework – A step-by-step roadmap for creating a structured, impactful training program.
✅ Big Picture Strategy Mapping with Esther – Get direct support in your big picture business growth. Get crystal clear clarity in refining your message, format, and launch plan.
✅ 12 Live Group Coaching Calls with Esther– Stay on track and get real-time feedback as you build your program.
✅ Meetings with My Admin, Copyright & Systems Team – Get personalized support in onboarding, setting goals, & keeping momentum. And, set up pages & systems that sell while you sleep.
✅ Done-for-You Templates & Systems – Everything you need to streamline CEU applications, client contracts, protect your license, & ways to structure your content effectively.
You’ll Walk Away With:
✔️ A clear, structured workshop, course, or training ready to launch
✔️ A sustainable business model that doesn’t rely solely on one-on-one work
✔️ A community of like-minded trauma professionals supporting your vision
This is NOT just another course.
It’s a hands-on mentorship and implementation program that helps you actually bring your vision to life.
Who This Is For:
This program is exclusively for therapists who already have:
✅ A full, established practice with steady client flow.
✅ Stellar clinical expertise in trauma (EMDR, Somatic, IFS, etc.).
✅ A pre-existing audience to launch to—either online (social media, email list) OR an in-person network.
✅ A desire to build something long-term (this isn’t a quick cash grab—it’s about building something truly meaningful).
This Is NOT for You If:
❌ You don’t have a steady practice or are still trying to build your business.
❌ You expect instant profit—creating a high-quality offer takes time.
❌ You’re unwilling to learn new platforms or systems to support your launch.
Here’s what You’ll Get:
A Clear, Step-by-Step Framework
This is not just information—this is an actionable process that helps you go from idea to a fully structured, professional-level training or workshop.
🔹 Who you are & your "why"
🔹 How to position your expertise & choose the right offer
🔹 How to identify your ideal audience (and how that impacts your launch)
🔹 CEUs & APA approval—what you need to know, step-by-step
🔹 Ethical considerations—how to protect your license while expanding your business
🔹 Marketing & messaging that actually works
🔹 Logistics—tracking attendees, pricing, and setting realistic goals
12 Live Group Calls
Implementation-Focused Support Every Step of the Way
From Idea to Execution, You’ll Have a Roadmap (and a Team to Walk It With You).
These twice-a-month live calls are where we get things moving. No passive learning, no getting stuck in analysis paralysis—just focused, strategic implementation.
Each call is designed to:
✔️ Get you unstuck—so you don’t spend weeks overthinking your next move
✔️ Give you direct feedback—because sometimes you need another set of eyes on your work
✔️ Connect you with peers who are equally serious about expanding their impact
You’ll be in a room full of established trauma therapists who get it—no beginners, no need to explain the basics, just deep, meaningful conversations about what works.
You’ll leave each call with:
✅ Clear next steps so you always know what to work on
✅ A sense of momentum—no more feeling like you’re figuring this out alone
✅ More confidence in your vision and execution
Imagine logging off a call feeling energized, clear, and supported—ready to take action with zero second-guessing. That’s what these calls are for.
Meetings with My Admin Team
Meetings with My Admin Team
Onboarding, Goal Setting & Check-Ins to Keep You on Track
Personalized Guidance to Ensure You’re Moving Forward (Without the Overwhelm).
One of the hardest parts of creating a new offer? Feeling like you’re all over the place.
Where do I even start?
Am I on the right track?
What should I focus on first?
That’s why our team will personally guide you through the process, from onboarding to execution.
What You’ll Get:
✔️ A structured onboarding session—so you’re set up for success from day one
✔️ Personalized goal setting—so you stay realistic AND ambitious
✔️ Ongoing check-ins—because accountability makes all the difference
We don’t let people disappear into the background. If you’re in, we’re invested in you.
If you’ve ever tried to build something big and found yourself overwhelmed or stuck…
👉 This structure is exactly what will keep you moving forward.
Why This Level of Support Matters
❌ You don’t need another course where you’re left to figure everything out on your own.
❌ You don’t need to spend hours Googling for answers that leave you even more confused.
What you need is:
✨ A structured, step-by-step approach that guides you forward.
✨ Real-time feedback and support so you don’t stay stuck.
✨ A community of like-minded experts who keep you motivated and inspired.
2 Monthly 1:1call with Copywriting Expert.
Magnetic Messaging that turns your followers into customers.
Unlock the Power of Words: Magnetic Messaging That Converts
When you work with a skilled copywriter, you’re not just getting words on a page—you’re gaining a strategic partner who helps you clarify your voice, connect deeply with your ideal clients, and turn your website and content into a magnet for the right people. Together, we craft messaging that captures your brilliance, speaks directly to the hearts of those you’re here to serve, and inspires action. The result? A brand presence that feels aligned, sounds like you, and consistently draws in clients who are already a “yes.”
The Money Maker:
Set up Systems & Automations that Sell While You Sleep
1 Monthly 1:1 Call with Logistics/Systems Specialist
…So You Can Focus on the Work You Love
As a therapist expanding beyond the therapy room, you shouldn’t have to figure out tech alone or wonder if your offer will land. That’s why we set up the essential systems and automations for you — so everything behind the scenes runs smoothly and supports your next level.
From aligned funnels to seamless course sign-ups and email sequences — we help you get it all in place with clarity and confidence. We also design thoughtful onboarding flows so your clients feel welcomed and supported from the very first click.
We make sure your systems are set up to run with ease — so you can stay focused on teaching, creating, and serving, while the backend handles the heavy lifting.
Plus, Exclusive Bonuses:
These aren’t just extra perks—they’re game changers. Each bonus is designed to help you move through this process with confidence, avoid common pitfalls, and create something you’re truly proud of.
Lifetime Access to the Course & Materials
Build Now, Revisit Anytime. Your Growth Doesn’t Have an Expiration Date.
When you create something as meaningful as a CEU training, workshop, or course, you don’t want to rush it. You want to get it right. And the reality is, building something sustainable takes time.
With lifetime access to the entire course, templates, and resources, you can:
✅ Work at a pace that feels right for you—no pressure to rush the process
✅ Revisit materials as you refine and scale your offer in the future
✅ Access updates and new content as I continue to refine and expand the program
This isn’t a course you go through once and forget. It’s a long-term resource that grows with you, your business, and your vision.
Imagine feeling zero pressure to get everything perfect the first time because you know you can return to the materials whenever you need. That’s the kind of peace of mind I want you to have.
A 90 Minute Deep Dive Strategy Call with Me
Your Offer, Your Way – Personalized Strategy & Clarity
You could try to figure this out on your own… but let’s be real:
There’s too much conflicting advice out there.
What works for someone else won’t necessarily work for you.
Having a guide who’s been there will save you months (or even years) of trial and error.
That’s where our deep dive call come in.
We’ll meet for a 90 minute deep dive to:
✔️ Fine-tune your offer so it aligns with your expertise and audience
✔️ Work through any roadblocks—whether it’s CEU logistics, pricing, or launch strategy
✔️ Give you personalized feedback so you’re not second-guessing every decision
Most importantly, this call is your space to think bigger, get unstuck, and create something that truly feels aligned with who you are.
If you’ve ever wished someone could just listen to your ideas, reflect them back, and help you make them even better—this is that.
Why These Bonuses Matter
❌ You don’t need more random courses sitting in your inbox.
❌ You don’t need vague, one-size-fits-all advice that doesn’t apply to you.
What you need is:
✨ A structured, proven framework that you can return to over and over again.
✨ High-touch, personalized support to make sure your offer is truly YOURS.
✨ The confidence to move forward knowing you’re building something solid and ethical.
Apply Now – Limited Spots Available
This isn’t just another online course. It’s a full-on experience designed to help you create something truly impactful.
Schedule a FREE Discovery Call to begin mapping our your offering!
Spots are extremely limited. If this is calling to you, don’t wait—let’s see if this is the right fit!
